Writing for the web is an art form in itself. It requires a very different approach compared to printed marketing. And, when you consider that most people only stick around for 2-3 seconds before they decide to click away, you need to get it right… (are you still reading?)

We specialise in writing punchy Google-friendly web content that grabs your customers’ attention from the very moment they land on your page. Due to our in-depth knowledge of SEO – search engine optimisation – we always research the phrases people are actually searching for online. By writing content that reflects your customers’ interests and search behaviours, you are much more likely to hit the right note and increase your sales.

At Bright Owl, we use an intelligent, strategic approach when it comes to writing for the web. Search engines like Google are looking for quality content written for human beings not search engines. So, although, we weave search-friendly words throughout your web content and meta data, our main aim is to persuade your customers to buy from you. Long gone are the days of shoe-horning keywords into your website…In fact, such unethical SEO practices could result in your website being de-ranked, so beware!

Clear, punchy, high-quality website content will present your business in a professional light. Plus, it’ll keep people reading once they do find you. We can write brand-new web content for your business or simply copy-edit your existing website. So, if you want to attract, engage and convert your ideal customer, then it’s time to talk to our team.

Need help with your website content? Get in touch today to book a short call. We will look at your business objectives and how you would like your website to be seen – and we promise not to get too geeky with web stuff!